PPTX.gallery

People & Proof Block

Customer Logo Proof

A logo-grid proof block for social validation and market credibility.

customer-logo-proof1 slidebalanced density

Trusted by

Credibility through relevant logos

Use logos as proof only when they are permissioned and audience-relevant.

Logo 1
Logo 2
Logo 3
Logo 4

OPF Config

blocks:customer-logo-proof
OPF JSON
{
  "$schema": "https://openpresentation.org/schema/opf/v1",
  "name": "Customer Logo Proof",
  "description": "A logo-grid proof block for social validation and market credibility.",
  "tone": "formal",
  "narrative": "sparkline",
  "takeaway": "Show social proof through permissioned customer or partner logos.",
  "tags": [
    "content-block",
    "gallery:blocks/customer-logo-proof"
  ],
  "design": {
    "colorScheme": "slate-gray",
    "fontScheme": "aptos",
    "background": {
      "type": "solid",
      "color": "#ffffff"
    }
  },
  "slides": [
    {
      "id": "customer-logo-proof",
      "layout": "logos",
      "title": "Credibility through relevant logos",
      "subtitle": "Permissioned customer or partner proof.",
      "blocks": [
        {
          "image": {
            "src": "data:image/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22240%22%20height%3D%22120%22%20viewBox%3D%220%200%20240%20120%22%3E%3Crect%20x%3D%2248%22%20y%3D%2224%22%20width%3D%2272%22%20height%3D%2272%22%20rx%3D%2218%22%20fill%3D%22%234f46e5%22%2F%3E%3Ccircle%20cx%3D%22156%22%20cy%3D%2260%22%20r%3D%2230%22%20fill%3D%22%234f46e5%22%20opacity%3D%220.55%22%2F%3E%3C%2Fsvg%3E",
            "alt": "Logo 1: abstract example mark; replace with a permissioned logo"
          }
        },
        {
          "image": {
            "src": "data:image/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22240%22%20height%3D%22120%22%20viewBox%3D%220%200%20240%20120%22%3E%3Crect%20x%3D%2248%22%20y%3D%2224%22%20width%3D%2272%22%20height%3D%2272%22%20rx%3D%2218%22%20fill%3D%22%230f766e%22%2F%3E%3Ccircle%20cx%3D%22156%22%20cy%3D%2260%22%20r%3D%2230%22%20fill%3D%22%230f766e%22%20opacity%3D%220.55%22%2F%3E%3C%2Fsvg%3E",
            "alt": "Logo 2: abstract example mark; replace with a permissioned logo"
          }
        },
        {
          "image": {
            "src": "data:image/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22240%22%20height%3D%22120%22%20viewBox%3D%220%200%20240%20120%22%3E%3Crect%20x%3D%2248%22%20y%3D%2224%22%20width%3D%2272%22%20height%3D%2272%22%20rx%3D%2218%22%20fill%3D%22%23b45309%22%2F%3E%3Ccircle%20cx%3D%22156%22%20cy%3D%2260%22%20r%3D%2230%22%20fill%3D%22%23b45309%22%20opacity%3D%220.55%22%2F%3E%3C%2Fsvg%3E",
            "alt": "Logo 3: abstract example mark; replace with a permissioned logo"
          }
        },
        {
          "image": {
            "src": "data:image/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22240%22%20height%3D%22120%22%20viewBox%3D%220%200%20240%20120%22%3E%3Crect%20x%3D%2248%22%20y%3D%2224%22%20width%3D%2272%22%20height%3D%2272%22%20rx%3D%2218%22%20fill%3D%22%237e22ce%22%2F%3E%3Ccircle%20cx%3D%22156%22%20cy%3D%2260%22%20r%3D%2230%22%20fill%3D%22%237e22ce%22%20opacity%3D%220.55%22%2F%3E%3C%2Fsvg%3E",
            "alt": "Logo 4: abstract example mark; replace with a permissioned logo"
          }
        }
      ]
    }
  ],
  "catalogs": {
    "default": {
      "source": "https://www.pptx.gallery",
      "narratives": {
        "sparkline": {
          "name": "Sparkline",
          "summary": "A tight comparison arc showing the transformation from an inferior state to a superior one, anchored by contrast.",
          "description": "A tight comparison arc that shows the move from an inferior state to a superior one, anchored by contrast. Make the painful before state vivid, reveal the product, decision, or event that changes the trajectory, present the new reality in concrete terms, then prove it with data or testimonial. The tone is contrastive: it makes the gap between old and new viscerally clear. Best for product demos, case study summaries, ROI presentations, and before-and-after technology comparisons; typical decks run 4-6 slides.",
          "audienceFit": [
            "prospective-buyers",
            "skeptical-stakeholders",
            "evaluation-committees"
          ],
          "duration": {
            "min": 3,
            "max": 15
          },
          "tags": [
            "contrast",
            "transformation",
            "product",
            "roi"
          ],
          "beats": [
            {
              "id": "before-state",
              "name": "Before State",
              "description": "Make the current pain or limitation vivid with numbers, stories, or visuals that make the problem real.",
              "instructions": "Make the current pain or limitation vivid.",
              "type": "text",
              "layout": "two-column"
            },
            {
              "id": "contrast-moment",
              "name": "Contrast Moment",
              "description": "Introduce the change agent, product, or decision that shifts the trajectory.",
              "instructions": "Introduce the decision, product, or event that changes the trajectory.",
              "type": "text",
              "layout": "statement"
            },
            {
              "id": "after-state",
              "name": "After State",
              "description": "Show the improved reality. Make it concrete and specific instead of relying on vague benefit language.",
              "instructions": "Show the new reality created by the change.",
              "type": "text",
              "layout": "text"
            },
            {
              "id": "proof",
              "name": "Proof",
              "description": "Validate the after state with metrics, testimonials, or third-party evidence.",
              "instructions": "Validate the change with evidence.",
              "type": "metric",
              "layout": "metrics"
            }
          ]
        }
      },
      "tones": {
        "formal": {
          "name": "Formal",
          "summary": "Polished, restrained voice for board, investor, and regulator audiences.",
          "description": "Authoritative without being cold. Use third-person constructions, full sentences, and concrete numbers. Avoid hedges and humor that depend on shared in-jokes; rely on clarity and precision to land.",
          "voiceCues": [
            "Use third person and the corporate 'we' sparingly.",
            "Lead with the recommendation, then evidence.",
            "Quote concrete numbers; avoid round-tripping ranges.",
            "Prefer full sentences to bullet fragments on key claims."
          ],
          "avoid": [
            "Slang, idioms, or in-jokes.",
            "Hedging language ('maybe', 'sort of', 'I think').",
            "Marketing superlatives ('world-class', 'best-in-class').",
            "Excessive emoji or exclamation points."
          ],
          "samplePhrases": [
            "Q4 revenue grew 18% year over year, led by enterprise expansion.",
            "We recommend approving the Series B raise at $30M.",
            "Net retention was 124%; gross retention was 96%."
          ],
          "recommendedNarratives": [
            "board-meeting",
            "qbr",
            "scqa",
            "strategic-narrative"
          ],
          "tags": [
            "business",
            "executive",
            "formal"
          ]
        }
      },
      "colorSchemes": {
        "slate-gray": {
          "name": "Slate Gray",
          "accent1": "#9E9E9E",
          "accent2": "#424242",
          "accent3": "#616161",
          "accent4": "#757575",
          "accent5": "#9E9E9E",
          "accent6": "#212121",
          "dark1": "#000000",
          "dark2": "#1B1B1B",
          "followedHyperlink": "#424242",
          "hyperlink": "#212121",
          "light1": "#FFFFFF",
          "light2": "#F8F8F8",
          "summary": "Neutral gray palette for understated executive communication.",
          "description": "A disciplined gray scale with strong neutral contrast. Use it when the content should feel calm, mature, and analytical.",
          "tags": [
            "neutral",
            "minimal",
            "mature",
            "analytical",
            "restrained"
          ]
        }
      },
      "fontSchemes": {
        "aptos": {
          "name": "Aptos",
          "app": "powerpoint",
          "languageFamily": "latin",
          "languages": [],
          "major": "Aptos Display",
          "minor": "Aptos",
          "textSample": "Modern clean design",
          "type": "sans-serif",
          "description": "Aptos is a sans serif OPF font scheme for Latin presentations, using Aptos Display for headings with Aptos for body text."
        }
      },
      "layouts": {
        "logos": {
          "name": "Logos",
          "summary": "Customer, partner or sponsor logos in a grid of up to 12.",
          "tags": [
            "Mixed"
          ],
          "direction": "column",
          "regions": [
            {
              "name": "title"
            },
            {
              "name": "logos",
              "accepts": [
                "image",
                "text",
                "group"
              ],
              "role": "media",
              "flow": "grid",
              "anchor": "middle",
              "max": 12
            }
          ],
          "description": "Present organizations, partners or customers as a group. Use a consistent visual scale and add context when the relationship is not obvious.",
          "preview": {
            "vectorSrc": "https://www.pptx.gallery/layout-previews/logos.svg"
          },
          "design": {
            "imageFit": "contain"
          }
        }
      }
    }
  }
}
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Load this config in the gallery's visual editor, or in the Inspector at pptx.dev.

Use Case

Use when customer names or partner logos materially increase trust.

When to Use

For sales, investor, partner, and launch decks with permissioned logos.

When to Avoid

Avoid when logo usage rights are unclear or the logos are not relevant to the audience.

Block Structure

logos

Credibility through relevant logos

Permissioned customer or partner proof.

  • -Logo 1
  • -Logo 2
  • -Logo 3
  • -Logo 4

Best Practices

1

Confirm logo usage rights.

2

Use logos relevant to the audience segment.

3

Avoid mixing customer and partner logos without labels.

Playground deep link: config=blocks:customer-logo-proof