Tone
Formal
4
cues
4
avoid
“Q4 revenue grew 18% year over year, led by enterprise expansion.”
Generation cue
Use third person and the corporate 'we' sparingly.
Formal
Polished, restrained voice for board, investor, and regulator audiences.
Tones
Tone is an OPF catalog choice for the root tone field. Use these records to shape generated presentation copy with voice cues, phrases to avoid, sample language, and narrative pairings.
Tone
4
cues
4
avoid
“Q4 revenue grew 18% year over year, led by enterprise expansion.”
Generation cue
Use third person and the corporate 'we' sparingly.
Polished, restrained voice for board, investor, and regulator audiences.
Tone
4
cues
4
avoid
“We shipped the new dashboard last week, and customers are already moving over.”
Generation cue
Use first and second person.
Warm, plain-spoken voice for internal updates and customer storytelling.
Tone
4
cues
4
avoid
“We're building the runtime that makes agents feel instant.”
Generation cue
Open with belief; close with action.
Aspirational, narrative-driven voice for keynotes, founders, and rallying cries.
Tone
4
cues
4
avoid
“p95 inference latency is 38ms on a single A100, down from 312ms on the prior runtime.”
Generation cue
State the claim, then the mechanism, then the evidence.
Precise, evidence-led voice for engineering, research, and product-detail audiences.
Tone
4
cues
4
avoid
“Adopting our runtime cuts inference latency 8× while preserving accuracy.”
Generation cue
Lead each section with the claim it's making.
Argument-led voice for sales, fundraising, and recommendation-driven decks.
Tone
4
cues
4
avoid
“Agent latency is the bottleneck of the next AI cycle.”
Generation cue
Use declarative sentences; trust the reader to follow.
Expert, declarative voice for category-defining and analyst-style decks.
Tone
4
cues
4
avoid
“Why now? Two things changed in the last six months.”
Generation cue
Ask a question on the slide, then answer it on the next.
Direct, dialog-style voice for podcasts, fireside chats, and small-group reviews.
Imperatives that tell an agent how the slide copy should sound.
Phrases, registers, and writing habits to avoid for the selected tone.
Short examples that make the tone concrete for humans and few-shot prompts.