Timelines Block
Customer Journey
A journey block that tracks customer stages, needs, and moments of friction.
customer-journey1 slidedense density
Journey
Where trust is won or lost
Follow the customer's path across moments of need.
Discover
Evaluate
Adopt
Expand
OPF Config
blocks:customer-journeyOpen Presentation Format
{
"$schema": "https://openpresentation.org/schema/opf/v1",
"name": "Customer Journey",
"description": "A journey block that tracks customer stages, needs, and moments of friction.",
"tone": "persuasive",
"narrative": "heros-journey",
"takeaway": "Map customer progression across needs, friction, and decisions.",
"tags": [
"content-block",
"gallery:blocks/customer-journey"
],
"design": {
"colorScheme": "burnt-orange",
"fontScheme": "georgia",
"background": {
"type": "pattern",
"pattern": {
"preset": "pct5",
"foregroundColor": "#d6cfc7",
"backgroundColor": "#f5f0eb"
}
}
},
"slides": [
{
"id": "customer-journey",
"layout": "process-flow",
"title": "Where trust is won or lost",
"subtitle": "Customer stages, friction points, and opportunities.",
"timeline": {
"events": [
{
"what": "Discover"
},
{
"what": "Evaluate"
},
{
"what": "Adopt"
},
{
"what": "Expand"
}
]
},
"design": {
"contentBox": true,
"contentAlignment": "left",
"titleAlignment": "left",
"contentDirection": "horizontal"
}
}
]
}Open in visual editorOpen in Inspector
Load this config in the gallery's visual editor, or in the Inspector at pptx.dev.
Use Case
Use when experience design or go-to-market work depends on customer progression.
When to Use
For customer experience, marketing, sales, and product strategy decks.
When to Avoid
Avoid for internal processes where customer emotion is not relevant.
Block Structure
process-flow
Where trust is won or lost
Customer stages, friction points, and opportunities.
- -Discover
- -Evaluate
- -Adopt
- -Expand
Best Practices
1
Use the customer's language for each stage.
2
Separate actions from feelings.
3
Highlight the moments that change behavior.
Playground deep link: config=blocks:customer-journey